{"id":3873,"date":"2023-09-04T08:04:28","date_gmt":"2023-09-04T08:04:28","guid":{"rendered":"https:\/\/sigma-redesign.sigmainfo.net\/?case-studies=the-unbeatable-partnership-that-powered-7-years-of-ecommerce-success"},"modified":"2025-01-22T05:00:34","modified_gmt":"2025-01-22T05:00:34","slug":"the-unbeatable-partnership-that-powered-7-years-of-ecommerce-success","status":"publish","type":"case-studies","link":"https:\/\/sigma-ai.sigmainfo.net\/au\/case-studies\/the-unbeatable-partnership-that-powered-7-years-of-ecommerce-success\/","title":{"rendered":"Fueling Growth: The Unbeatable Partnership that Powered 7 Years of eCommerce Success"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8fiodr-13bf0391c3df036b9f3c15d80b5ae5d0\">\n#top .av-special-heading.av-lz8fiodr-13bf0391c3df036b9f3c15d80b5ae5d0{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lz8fiodr-13bf0391c3df036b9f3c15d80b5ae5d0 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lz8fiodr-13bf0391c3df036b9f3c15d80b5ae5d0 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lz8fiodr-13bf0391c3df036b9f3c15d80b5ae5d0 av-special-heading-h1 blockquote modern-quote modern-centered'><h1 class='av-special-heading-tag'  itemprop=\"headline\"  >Fueling Growth: The Unbeatable Partnership that Powered 7 Years of eCommerce Success<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1f5r0up-1a3333579cb5fc69f3320800dfe8aec8\">\n#top .hr.av-1f5r0up-1a3333579cb5fc69f3320800dfe8aec8{\nmargin-top:10px;\nmargin-bottom:10px;\n}\n.hr.av-1f5r0up-1a3333579cb5fc69f3320800dfe8aec8 .hr-inner{\nwidth:50px;\nborder-color:#8dc321;\n}\n<\/style>\n<div  class='hr av-1f5r0up-1a3333579cb5fc69f3320800dfe8aec8 hr-custom hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8fqc8t-8865e60aa1d50c593c468ad2ed9b922a\">\n.avia-image-container.av-lz8fqc8t-8865e60aa1d50c593c468ad2ed9b922a img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-lz8fqc8t-8865e60aa1d50c593c468ad2ed9b922a .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-lz8fqc8t-8865e60aa1d50c593c468ad2ed9b922a av-styling- avia-align-center'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-43353 avia-img-lazy-loading-not-43353 avia_image ' src=\"https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Fueling-Growth-The-Unbeatable-Partnership-that-Powered-7-Years-of-eCommerce-Success-1.webp\" alt='Fueling Growth: The Unbeatable Partnership that Powered 7 Years of eCommerce Success' title='Fueling Growth: The Unbeatable Partnership that Powered 7 Years of eCommerce Success'  height=\"3343\" width=\"4550\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Fueling-Growth-The-Unbeatable-Partnership-that-Powered-7-Years-of-eCommerce-Success-1.webp 4550w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Fueling-Growth-The-Unbeatable-Partnership-that-Powered-7-Years-of-eCommerce-Success-1-300x220.webp 300w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Fueling-Growth-The-Unbeatable-Partnership-that-Powered-7-Years-of-eCommerce-Success-1-1030x757.webp 1030w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Fueling-Growth-The-Unbeatable-Partnership-that-Powered-7-Years-of-eCommerce-Success-1-768x564.webp 768w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Fueling-Growth-The-Unbeatable-Partnership-that-Powered-7-Years-of-eCommerce-Success-1-1536x1129.webp 1536w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Fueling-Growth-The-Unbeatable-Partnership-that-Powered-7-Years-of-eCommerce-Success-1-2048x1505.webp 2048w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Fueling-Growth-The-Unbeatable-Partnership-that-Powered-7-Years-of-eCommerce-Success-1-1500x1102.webp 1500w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Fueling-Growth-The-Unbeatable-Partnership-that-Powered-7-Years-of-eCommerce-Success-1-705x518.webp 705w\" sizes=\"(max-width: 4550px) 100vw, 4550px\" \/><\/div><\/div><\/div>\n<section  class='av_textblock_section av-lz8frj3n-3acf8951619efbdb8d51876a08b29e9a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>In this captivating case study, we delve into the dynamic and enduring relationship between Hansen Wholesale, a thriving online retailer based in the United States, and Sigma, a leading provider of eCommerce solutions.<\/p>\n<p>Over the past seven years, we have not only weathered challenges but also harnessed the power of collaboration, innovation, and strategic thinking to achieve remarkable growth in the ever-evolving landscape of eCommerce. Initially, the client had been working with a US agency for their eCommerce needs. However, they were not entirely satisfied with the services provided and decided it was time for a change. They embarked on a journey to find a new partner, eventually settling on an offshore agency that showed promise and potential.<\/p>\n<p>This case study takes you on a journey, revealing the key factors that have contributed to our long and trusted partnership while highlighting shared successes and a commitment to driving sustainable growth.<\/p>\n<\/div><\/section>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_1'  class='avia-section av-lzh4rs1c-2d4e52576eb0677efee763b31d906508 main_color avia-section-no-padding avia-no-border-styling avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-4vztep-672cef132a581747cd054769a5e7d4af av_one_half first flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8fs3vw-c057b724159dda3f073fcf283ce78fcc\">\n#top .av-special-heading.av-lz8fs3vw-c057b724159dda3f073fcf283ce78fcc{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lz8fs3vw-c057b724159dda3f073fcf283ce78fcc .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lz8fs3vw-c057b724159dda3f073fcf283ce78fcc .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lz8fs3vw-c057b724159dda3f073fcf283ce78fcc av-special-heading-h2 blockquote modern-quote modern-centered  heading'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Client Background<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-lz8fttru-cb117509680c90c146351f90f5fda21a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Hansen Wholesale, an established and esteemed online retailer, specializes in an extensive range of home decor products, ranging from exquisite lighting fixtures to elegant ceiling fans and fireplace accessories. With a diverse customer base and dedication to delivering exceptional service, Hansen Wholesale set out to expand its online presence and elevate the overall customer experience. Howeve\u2019r, they faced numerous challenges due to their outdated Magento 1 platform, including security concerns, limited feature enhancements, and suboptimal hosting solutions.<\/p>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-1bpcppt-ae707fd1342435147645a02668cf8147 av_one_half flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8q4jtu-b239d7703f78a195cf43aec4ad5c4207\">\n#top .av-special-heading.av-lz8q4jtu-b239d7703f78a195cf43aec4ad5c4207{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lz8q4jtu-b239d7703f78a195cf43aec4ad5c4207 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lz8q4jtu-b239d7703f78a195cf43aec4ad5c4207 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lz8q4jtu-b239d7703f78a195cf43aec4ad5c4207 av-special-heading-h2 blockquote modern-quote modern-centered'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Initial Engagement<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-lz8fu1vo-ab02d6795e3940a306147e9db7d73512 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Recognizing the imminent end of life for Magento 1 and the associated hurdles faced by Hansen Wholesale, Sigma seized the opportunity to form a partnership aimed at addressing these pain points head-on. Our shared vision and commitment to excellence paved the way for an ambitious undertaking: migrating the client\u2019s eCommerce platform to the robust and cutting-edge Magento 2. The initial goals were clear: to enhance search functionality, optimize hosting solutions, and integrate a marketing automation system, among other critical requirements.<\/p>\n<\/div><\/section><\/p><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_2'  class='avia-section av-lzh4s0rq-e65c5b0ee947894ec6707417d0872fce main_color avia-section-no-padding avia-no-border-styling avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-lz8g69if-d21b08b7fab06793fc13eab8de928173 av_one_half first flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8fx113-039ec0b9bf4d85b475fccb5de6d0e576\">\n#top .av-special-heading.av-lz8fx113-039ec0b9bf4d85b475fccb5de6d0e576{\nmargin:10px 10px 10px 10px;\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lz8fx113-039ec0b9bf4d85b475fccb5de6d0e576 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lz8fx113-039ec0b9bf4d85b475fccb5de6d0e576 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lz8fx113-039ec0b9bf4d85b475fccb5de6d0e576 av-special-heading-h2 blockquote modern-quote  heading'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Tailored Solution Implementation<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-lz8fxdag-fcf5ec6a09284f3ff4c7041a3882f2a2 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Drawing on expertise and unwavering dedication, our Adobe-certified experts embarked on a journey of customization to meet the specific needs of Hansen Wholesale. By developing a custom tab and attribute set system, we ensured seamless management and presentation of product information. The implementation of Ajax Wishlist and Ajax Compare features elevated the user experience to new heights, while custom inventory sync with third-party vendors streamlined operations. Additionally, our team crafted a customized bundle product list, transformed subcategory pages into captivating landing pages, and meticulously tailored a theme that harmonized with Hansen Wholesale\u2019s unique brand identity.<\/p>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-lz8g783h-8ba160338a0b9f9740f151a9443d4b11 av_one_half  mt_0 flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8fxpp7-e0e482c9267469630de027635e2982d1\">\n#top .av-special-heading.av-lz8fxpp7-e0e482c9267469630de027635e2982d1{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lz8fxpp7-e0e482c9267469630de027635e2982d1 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lz8fxpp7-e0e482c9267469630de027635e2982d1 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lz8fxpp7-e0e482c9267469630de027635e2982d1 av-special-heading-h2 blockquote modern-quote  heading'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Ongoing Support And Optimization<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-lz8fy09z-d61af56c6acd9ad6fb6065ac8a0ad01f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>At Sigma, our commitment to deliver to the client extends far beyond the initial implementation. Our eCommerce experts provided outstanding support and maintenance to ensure optimal performance and sustained growth for Hansen Wholesale. Proactive monitoring, troubleshooting, and meticulous scalability planning became second nature. Leveraging Magento 2\u2019s advanced security features; we safeguarded the platform against threats while optimizing the hosting infrastructure to ensure seamless operations even during periods of high traffic. By implementing master-slave database technology, we alleviated the strain on servers, offering a consistently smooth customer experience.<\/p>\n<\/div><\/section><\/p><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_2'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section av-19neodt-5bec96b17d887d882e28810fe9d33293 main_color avia-section-default avia-no-border-styling avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8gab44-e15e26069347995f88d8fa9cd7a2cac3\">\n#top .av-special-heading.av-lz8gab44-e15e26069347995f88d8fa9cd7a2cac3{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lz8gab44-e15e26069347995f88d8fa9cd7a2cac3 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lz8gab44-e15e26069347995f88d8fa9cd7a2cac3 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lz8gab44-e15e26069347995f88d8fa9cd7a2cac3 av-special-heading-h2 blockquote modern-quote modern-centered'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Innovation And Expansion<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-17tbcip-f9335c771db92b105e3acb9eb411815d\">\n#top .hr.av-17tbcip-f9335c771db92b105e3acb9eb411815d{\nmargin-top:10px;\nmargin-bottom:30px;\n}\n.hr.av-17tbcip-f9335c771db92b105e3acb9eb411815d .hr-inner{\nwidth:50px;\nborder-color:#8dc321;\n}\n<\/style>\n<div  class='hr av-17tbcip-f9335c771db92b105e3acb9eb411815d hr-custom hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-lz8gamcv-4f0f9c1345268b69c1d74d61792da79b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Innovation is the lifeblood of eCommerce success, and Sigma embraced this truth wholeheartedly. Leveraging our extensive knowledge of the eCommerce ecosystem and numerous strategic partnerships, we confidently recommended Hansen Wholesale the ideal vendor for the hosting and search functionalities, perfectly aligned with their business requirements. We elevated the search functionality of Hansen Wholesale\u2019s website by integrating the powerful Mirasvit Magento 2 Elasticsearch. This enhancement ensured lightning-fast, precise search results, empowering customers to find their desired products effortlessly. Recognizing the power of marketing automation, we seamlessly integrated Klaviyo, a cutting-edge marketing automation system. This integration brought forth a surge in sales and customer engagement, thanks to tailored campaigns and personalized experiences. Also, by skillfully bridging the gap between Hansen Wholesale\u2019s Magento platform and their Netsuite ERP system, our expert team synchronized product and shipping information, fostering streamlined operations and efficient data transfer. With our customized modules, we empowered Hansen Wholesale to scale its operations and achieve sustainable growth in the competitive online market.<\/p>\n<\/div><\/section>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_3'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_4'  class='avia-section av-1688y6p-7b34222ae4c9bdb74a6814f86ce946fd main_color avia-section-default avia-no-border-styling avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8gjvy3-a56b35a47bc2698238e6cbb3d8ccd932\">\n#top .av-special-heading.av-lz8gjvy3-a56b35a47bc2698238e6cbb3d8ccd932{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lz8gjvy3-a56b35a47bc2698238e6cbb3d8ccd932 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lz8gjvy3-a56b35a47bc2698238e6cbb3d8ccd932 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lz8gjvy3-a56b35a47bc2698238e6cbb3d8ccd932 av-special-heading-h2 blockquote modern-quote modern-centered'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Measurable Results And Achievements<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8gkcew-86c52a46f9d60bcbcba9e1aa8ecea0be\">\n#top .hr.av-lz8gkcew-86c52a46f9d60bcbcba9e1aa8ecea0be{\nmargin-top:10px;\nmargin-bottom:30px;\n}\n.hr.av-lz8gkcew-86c52a46f9d60bcbcba9e1aa8ecea0be .hr-inner{\nwidth:50px;\nborder-color:#8dc321;\n}\n<\/style>\n<div  class='hr av-lz8gkcew-86c52a46f9d60bcbcba9e1aa8ecea0be hr-custom hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8gjhdg-b6b7cc500878cf63473e2f5db8fd6702\">\n.avia-image-container.av-lz8gjhdg-b6b7cc500878cf63473e2f5db8fd6702 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-lz8gjhdg-b6b7cc500878cf63473e2f5db8fd6702 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-lz8gjhdg-b6b7cc500878cf63473e2f5db8fd6702 av-styling- avia-align-center'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-43364 avia-img-lazy-loading-not-43364 avia_image ' src=\"https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Performance-of-Hansen-Wholesale.webp\" alt='Upgrading to Magento 2 with Enhancements for US-based Wholesaler' title='Upgrading to Magento 2 with Enhancements for US-based Wholesaler'  height=\"364\" width=\"2250\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Performance-of-Hansen-Wholesale.webp 2250w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Performance-of-Hansen-Wholesale-300x49.webp 300w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Performance-of-Hansen-Wholesale-1030x167.webp 1030w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Performance-of-Hansen-Wholesale-768x124.webp 768w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Performance-of-Hansen-Wholesale-1536x248.webp 1536w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Performance-of-Hansen-Wholesale-2048x331.webp 2048w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Performance-of-Hansen-Wholesale-1500x243.webp 1500w, https:\/\/sigma-ai.sigmainfo.net\/wp-content\/uploads\/2023\/09\/Performance-of-Hansen-Wholesale-705x114.webp 705w\" sizes=\"(max-width: 2250px) 100vw, 2250px\" \/><\/div><\/div><\/div>\n<section  class='av_textblock_section av-lz8ghcp5-c9709f753dfc86bd32802a6714d9bbd2 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>The partnership between Sigma and Hansen Wholesale yielded tangible and compelling results. The migration to Magento 2 instilled a renewed sense of security, as the platform boasts comprehensive security features, providing peace of mind for Hansen Wholesale and its customers. The improved website performance and streamlined checkout process elevated the overall customer experience, fostering loyalty and trust. Harnessing the power of master-slave database technology enabled Sigma to tackle heavy traffic periods with ease, ensuring a consistently smooth shopping experience. With Klaviyo\u2019s integration, Hansen Wholesale witnessed a remarkable 12% increase in average order value over a two-year period. The enhanced search functionality propelled conversion rates skyward while providing customers with faster, more accurate results. Furthermore, by seamlessly integrating Netsuite ERP with Magento, Sigma enabled accurate product availability information, empowering customers to make informed purchasing decisions.<\/p>\n<\/div><\/section>\n<div  class='flex_column av-13wyu35-b3cf9b2d2636d942658b3488d7dc0f55 av_one_half first flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8gfrx5-87f14248be07b344315f268631e6e242\">\n#top .av-special-heading.av-lz8gfrx5-87f14248be07b344315f268631e6e242{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lz8gfrx5-87f14248be07b344315f268631e6e242 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lz8gfrx5-87f14248be07b344315f268631e6e242 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lz8gfrx5-87f14248be07b344315f268631e6e242 av-special-heading-h2 blockquote modern-quote modern-centered  heading'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Trust And Collaboration<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-lz8ggqqg-160ab06e53bf747a842e995aba3e88bd '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Trust and collaboration form the foundation of the strong and enduring partnership between Sigma and Hansen Wholesale. Both companies prioritize open lines of communication, transparent decision-making processes, and joint problem-solving. This proactive communication approach with daily &amp; weekly updates and taking full ownership including deliverables and dependencies with the other partner ecosystem strengthens our relationship and allows for effective collaboration on various projects. By profoundly understanding Hansen Wholesale\u2019s specific needs and challenges, Sigma builds trust and credibility, enabling them to provide tailor-made solutions that go beyond expectations. This level of trust fosters a productive and mutually beneficial partnership, ensuring that Sigma continues to deliver exceptional results for Hansen Wholesale.<\/p>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-13ihsdd-7987035c577e1896dc55a4aa56a0c605 av_one_half flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lz8ggdwy-a25f6b4cdced92fd69f398bdd80c5855\">\n#top .av-special-heading.av-lz8ggdwy-a25f6b4cdced92fd69f398bdd80c5855{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lz8ggdwy-a25f6b4cdced92fd69f398bdd80c5855 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lz8ggdwy-a25f6b4cdced92fd69f398bdd80c5855 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lz8ggdwy-a25f6b4cdced92fd69f398bdd80c5855 av-special-heading-h2 blockquote modern-quote modern-centered  heading'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Future Roadmap<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-lz8gh1d3-1f87040380cbcb91fe6d6648378460cf '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>In the dynamic and ever-evolving eCommerce landscape, the partnership between Sigma and Hansen Wholesale serves as a catalyst for exploration, innovation, and growth. Both companies share a common vision and commitment to continuously push boundaries and adapt to emerging trends and technologies. With a collaborative mindset, we aim to uncover new opportunities and overcome future challenges together. The primary focus remains on driving sustainable growth, enriching the customer experience, and staying ahead in the highly competitive eCommerce industry. By leveraging Sigma\u2019s expertise in PIM integration to enhance operational efficiency, new mobile-friendly payment gateway integration i.e. Apple Pay, and a culture of continuous improvement &amp; Magento version upgrade, Hansen Wholesale strives to stay at the forefront of eCommerce innovation.<\/p>\n<\/div><\/section><\/p><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_4'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_5'  class='avia-section av-3pkok1-e759974be66635cb20835954e59041b2 main_color avia-section-default avia-no-border-styling avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-102lwtd-63d59152ea0e4424202be74e7e312124\">\n#top .av-special-heading.av-102lwtd-63d59152ea0e4424202be74e7e312124{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-102lwtd-63d59152ea0e4424202be74e7e312124 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-102lwtd-63d59152ea0e4424202be74e7e312124 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-102lwtd-63d59152ea0e4424202be74e7e312124 av-special-heading-h2 blockquote modern-quote modern-centered'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Tools <span class='special_amp'>&amp;<\/span> Technologies<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-xfxzmp-2e13ec707403fe52186eb77f675231c6\">\n#top .hr.av-xfxzmp-2e13ec707403fe52186eb77f675231c6{\nmargin-top:10px;\nmargin-bottom:10px;\n}\n.hr.av-xfxzmp-2e13ec707403fe52186eb77f675231c6 .hr-inner{\nwidth:50px;\nborder-color:#8dc321;\n}\n<\/style>\n<div  class='hr av-xfxzmp-2e13ec707403fe52186eb77f675231c6 hr-custom hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='avia-data-table-wrap av-w9qs9t-3e74b4c989a5d4695b17359e97b63379 avia_responsive_table avia-table-1'><table  class='avia-table avia-data-table avia_pricing_default'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Table\" ><tbody><tr class=''><td class=''>Operating System &#8211; Linux<br \/>\n<\/td><td class=''>Framework &#8211; Magento Commerce Version<br \/>\n<\/td><\/tr><tr class=''><td class=''>Version of Framework &#8211; 2.4.0<br \/>\n<\/td><td class=''>Web Server &#8211; Nginx<br \/>\n<\/td><\/tr><tr class=''><td class=''>Server Side Scripting Language &#8211; PHP<br \/>\n<\/td><td class=''>Client Side &#8211; JavaScript, Require JS, Knockout JS<br \/>\n<\/td><\/tr><tr class=''><td class=''>Markup Language &#8211; HTML5<br \/>\n<\/td><td class=''>Database &#8211; MySQL<br \/>\n<\/td><\/tr><tr class=''><td class=''>Version Controlling &#8211; Git<br \/>\n<\/td><td class=''><\/td><\/tr><\/tbody><\/table><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_5'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5fw4g1-f0f3b32347ddecf57ee9de8e4afacba1\">\n.avia-section.av-5fw4g1-f0f3b32347ddecf57ee9de8e4afacba1{\nbackground-color:#f3f3f3;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_6'  class='avia-section av-5fw4g1-f0f3b32347ddecf57ee9de8e4afacba1 main_color avia-section-default avia-no-border-styling avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-48rp3l-9ee2684f1091aeb77a92f3be40e07bba\">\n#top .av-special-heading.av-48rp3l-9ee2684f1091aeb77a92f3be40e07bba{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-48rp3l-9ee2684f1091aeb77a92f3be40e07bba .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-48rp3l-9ee2684f1091aeb77a92f3be40e07bba .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-48rp3l-9ee2684f1091aeb77a92f3be40e07bba av-special-heading-h2 blockquote modern-quote modern-centered'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Get in touch with us, let\u2019s create value together.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n<div  class='avia-button-wrap av-2r4429-a148c298488932900ffc97fa50c3340b-wrap avia-button-center '>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2r4429-a148c298488932900ffc97fa50c3340b\">\n#top #wrap_all .avia-button.av-2r4429-a148c298488932900ffc97fa50c3340b{\nfont-size:14px;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='\/contact-us\/'  class='avia-button av-2r4429-a148c298488932900ffc97fa50c3340b av-link-btn avia-icon_select-yes-right-icon avia-size-large avia-position-center av-icon-on-hover avia-color-theme-color'  ><span class='avia_iconbox_title' >Connect with us<\/span><span class='avia_button_icon avia_button_icon_right' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'><\/span><\/a><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_6'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3873'><div class='entry-content-wrapper clearfix'>\n","protected":false},"excerpt":{"rendered":"<p>Hansen Wholesale, an established and esteemed online retailer, specializes in an extensive range of home decor products, ranging from exquisite lighting fixtures to elegant ceiling fans and fireplace accessories. With a diverse customer base and dedication to delivering exceptional service, Hansen Wholesale set out to expand its online presence and elevate the overall customer experience. Howeve\u2019r, they faced numerous challenges due to their outdated Magento 1 platform, including security concerns, limited feature enhancements, and suboptimal hosting solutions.<\/p>\n","protected":false},"author":28,"featured_media":46888,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3873","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","case-studies-cat-ecommerce","case-studies-cat-magento","case-studies-cat-website-performance-optimization","industries-integration-and-map","industries-retail","casestudies-featured"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 Years of Unbeatable Partnership on eCommerce Success<\/title>\n<meta name=\"description\" content=\"In this captivating case study, we delve into the dynamic and enduring relationship between Hansen Wholesale, a thriving online retailer based in the United States, and Sigma Infosolutions, a leading provider of eCommerce solutions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sigma-ai.sigmainfo.net\/au\/wp-json\/wp\/v2\/case-studies\/3873\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"opengraph-title\" \/>\n<meta property=\"og:description\" content=\"opengraph-description\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sigma-ai.sigmainfo.net\/au\/case-studies\/the-unbeatable-partnership-that-powered-7-years-of-ecommerce-success\/\" \/>\n<meta property=\"og:site_name\" content=\"Sigma Infosolutions\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-22T05:00:34+00:00\" \/>\n<meta property=\"og:image\" 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